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The city of Calella will be represented as a family tourism destination, due to its potential, in a worldwide trade show such as the ITB Berlin fair, which this year is being held virtually due to the pandemic. The city attends the show with the aim to attract families from all over Europe to spend their holidays in a place where young and old can find everything they are looking for.

To enrich the experience of participating at ITB Berlin, the City Council has attended the Spain Country Briefing, which makes an analysis of the tourist demand of the German market, and therefore it is aimed at all the actors of the Spanish offer, as a very useful informative instrument to face the meetings that take place in the ITB Now virtual edition.

Calella has exhibited its commitment to the stand of the Catalan Tourism Agency, sharing space with co-exhibitors such as the Diputació de Barcelona; Tourism of Barcelona; Catalan Pyrenees; Costa Brava Tourism Board; Lloret de Mar; Charming Villages in Europe; ACAV or Across Spain DMC & Leisure Travel.